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KMART Cassette Tape

The KMART Cassette Tape: A Forgotten Icon of Rock and Roll

In the early days of music, cassette tapes were the go-to medium for recording and sharing music. And while many have fond memories of making mixtapes or listening to their favorite bands on cassette, few remember the impact that one particular brand of tape had on the rock and roll scene. Enter the KMART Cassette Tape.

In the late 1970s and early 1980s, KMART was one of the largest retailers in the United States, and their house brand of cassette tapes was a popular choice for music lovers. But what set the KMART Cassette Tape apart from other brands was its unique sound. Musicians and producers alike discovered that the KMART tape had a warmth and richness that other tapes lacked, and many iconic albums were recorded using KMART tapes.

In this video, Robert Hadfield disassembles a KMART Cassette Tape for educational purposes, revealing the inner workings of this forgotten icon of rock and roll.

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